Crane Cafe

I served as one of the main content marketers for the Columbus College of Art & Design Crane Cafe, where I created their menu and helped highlight their handcrafted drinks and community-focused brand through Instagram.

What I worked on

Menu Designs

Motion Graphic

Me and my marketing partner were the main content marketers for Crane Cafe! We ran the @ccadcranecafe instagram for 2 years.

Social Media Design

The Process

I started with a moodboard, I wanted to see what colors, fonts, and styles were trending as well as keeping in mind the target audience of art school college students.

Moodboard / Research

“I would like to see both photography and illustration used within our menu”
— Graison Ray
“I would like to see more modern colors used”
— Steven Grabner
“I want to be able to read the menu from however far away that I am standing in line”
— Katie Perdue

Adjusting Menu Layout

Approved Printed Menu

Color Palette

Beginning Menu Layout

Applications used for this project

Printed Menus

The menus me and my partner designed were printed and are up at Columbus College of Art and Design’s campus coffee shop.